Category: Uncategorized

  • Bloomberg: Crypto, Fiat Trading App Robinhood ‘in Talks’ to Obtain US Banking Licence

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    By Albert Williams Stock and crypto trading app Robinhood plans to offer banking services to its 4 mln users, Bloomberg reported June 20, citing anonymous sources. Robinhood, which in February began allowing zero-fee cryptocurrency trading through its Robinhood Crypto tool, is currently in “constructive” talks with the U.S. Office of the Comptroller of the Currency (OCC) to position itself as a banking services provider. […]

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  • DOOH and Biometrics – Taking Personalized Services to the Next Level

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    By Alex Mardikian Biometrics technology, once in the realm of science fiction, is a commonplace technology today. Fingerprint, face, and retina scanners are used for granting access to smartphones, bank lockers, homes, etc. Today, we can use biometric information to identify an individual, check for past behavioral information, and supply relevant messages. The combining of […]

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  • Information Every DOOH Buyer Must Have

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    By Alex Mardikian DOOH has emerged as the savior of businesses struggling to catch the attention of a wary and jaded audience that is increasingly becoming dependent on peer recommendations and customer reviews for making purchase decisions. If your business wishes to invest in DOOH, then you need to have perspective on what the technology […]

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  • DOOH in the Supermarkets – Simplifies Shopping, Saves Time, Delivers Bigger Basket Sizes

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    By  Scott Brown DOOH is a wonderfully compatible technology with supermarkets. It can be used in different ways to nudge customers to make decisions beneficial to the supermarket and buyer. Communicating through digital displays comes with a clutch of advantages; in fact, when you consider that with VODXS you can communicate with people visiting a […]

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  • Digital Signage in Government Services – Boosting Efficiency and Saving Money

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    BY Alex Mardikian The public sector can always do with help that enables smoother running and quicker functioning. With digital signage, public service institutions that include courts, police stations, and sundry government offices can become more efficient and save money while generating goodwill for the work they do. From delivering relevant information via screens to […]

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  • Insights into why DOOH is the Future

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    By  Scott Brown If you seek confirmation and corroboration for all the assertions that Digital OOH is the future of outdoor advertising nay all advertising, then these points will help make up your mind. The OOH advertising space is growing at a tremendous pace because of infrastructural development and rapid urbanization. Urban locations are becoming […]

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  • DOOH Turning Age-Old Advertising Wisdom on its Head

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    By Alex Mardikian The internet opened up advertising by making it a two-way communication. Today, DOOH, which leverages the Internet of Things, is taking the concept further and is totally turning traditional advertising wisdom on its head. DOOH shows us how the true benefits of advertising lie in sharing information and having a communication with […]

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  • Customized Creative Content with DOOH

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    By  Scott Brown DOOH gives you the liberty to communicate with individuals by using custom content, and with VODXS, you can take interactions based on bespoke content to another level. With digital signage, you can match the content with the mood of the viewer. Advertising and marketing are moving away from creating customers and are […]

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  • 7 Ways Digital Signage can Nudge Faithful to the Church

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    By Alex Mardikian Digital signage has appeared as a boon for places of worship trying to get people to pay a visit. Churches need money to function. People are stressed for time. Getting them to visit a place of worship, regardless of religion is a no mean task. The manner in which digital signage can […]

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  • Geotargeting with DOOH Ads

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    By Alex Mardikian The relevance of DOOH advertising increases manifold when ads are geotargeted. With geotargeted ads, you can inform the right audience at the right time about a product or service. You can run local campaigns with greater assurance about being able to reach out to a local audience. Advertising is all about being relevant […]

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