Everyday girl’s guide to make-up and skincare in the UAE I’ve often wondered, as a beautician savages my eyebrows with thread, why we women do this to ourselves — the plucking, the waxing, the unending dyeing and re-dyeing of hair, and the gymnastics of getting a mani-pedi and drinking the complimentary coffee at the same […]

Believe it or not, eating strawberries may be better at whitening your teeth than any synthetic chemical compound. Credit: Richard Hemmer, FlickrCC Going green is always beneficial, especially when it comes to your beauty routine. Using more eco-friendly products will not only protect you, but it will also help you protect the environment, and a […]

If you’re as active on social media as I am, you’re probably constantly bombarded with images of beauty gurus and influencers flaunting perfect makeup looks that you wish you could re-create. I mean, nothing’s stopping you from killing the makeup game too!Except for your bank account, of course… It’s no secret that a lot of popular […]

There’s no question that the things we do in the name of beauty can get a little crazy. Tales of makeup and skincare mishaps are all over the Internet. The latest in world of scare-us-straight stories is one of beauty blogger Amelia Perrin, whose 2016 tweet that is now going viral shows her destroyed nails […]

The Meghan Markle Effect is real, and it’s not just about her fashion. While everything she wears flies off the virtual shelves, people are dying to know all about her beauty routine as well. Unlike other royals, some of Meghan Markle’s favorite beauty items are already floating around, thanks to her past professions. If you want to […]

Considering the fact that the average American spends roughly five hours a day on their smartphone, it’s no wonder that the beauty industry is abuzz with apps. As L’Oréal’s recent acquisition of Modiface shows, companies are recognizing the possibilities they present and investing in technology that will help them better engage with consumers. But while the focus for beauty apps […]

Ulta Beauty Inc (NASDAQ:ULTA) was the retailer that could do no wrong. It had a business that seemed insulated against the progress made by Amazon.com, Inc. (NASDAQ:AMZN) and it had comparable-store sales results that most companies would die for. So why then, is Ulta stock down about 35% from its 52-week high? Home run after home run eventually […]

When it comes to wedding prep, brides-to-be pay close attention to their beauty regimen, trading in their one-step cleansing routines for an array of products that promise glowing skin by their wedding day. And for those who really want to step up their skincare game, there are the splurge-worthy beauty treatments at the dermatologist’s office. From lasers to microneedling, the skin-perfecting […]

Kim Kardashian West’s new concealer line isn’t even out yet, and it’s already getting dragged on social media for not being inclusive enough. On Friday, the reality TV star took to Instagram and Twitter to debut a preview of KKW Beauty’s full range of concealers, which will be hitting her website next week. The campaign features a […]

Kat Von D’s 10-year anniversary is coming (feel old yet?) and, honestly, we’d be slightly surprised if the always-edgy brand’s Instagram announcement of the occasion were anything other than golden glitter porn. The brand founder herself took to her account to share a sneak peek of her celebratory makeup collection, which seems to be inspired […]