By Adrian McDermott High dwell times lead to better engagement with viewers. Improved engagement leads to sales or the fulfillment of the business objective for which you have display content. If you can improve dwell times, you improve your chances of achieving a higher ROI with DOOH. Dwell times are clearly a function of location […]

Constantinople, ethereum’s next system-wide upgrade, is coming soon to a node near you. Finalized August 31, Constantinople includes five different ethereum improvement proposals (EIPs). Once released on ethereum, the proposals will permanently alter the blockchain with a host of new backwards-incompatible upgrades. This means that nodes — the network of computers that run ethereum software — […]

Urban scapes significantly impact communities at large; however, their effects often go unnoticed. For minorities and race-conscious individuals, this begs an important question: how obvious, and how extensive, is the urban designer’s ability to manipulate the racial divide? As a minority and designer (though not of the urban variety), I was curious to see the […]

Martin Buber was nominated for the Nobel Prize 17 times: 10 for Literature; 7 for Peace. He is primarily known for his work on the philosophy of dialogue, which deals with the complexity of relationships: their different forms, what they accomplish, and how they mature. Interestingly enough, he didn’t particularly like being described as a […]

The Financial Industry Regulatory Authority (FINRA) has issued its first cryptocurrency-related disciplinary action, charging Timothy Tilton Ayre, a broker in Agawam, MA., with securities fraud and the unlawful distribution of HempCoin, which the agency claims is an unregistered cryptocurrency security. FINFRA, a not-for-profit organization overseen by the SEC to author rules and enforce compliance of federal securities laws, has accused […]

Adobe Systems Inc (ADBE.O), the maker of image-editing software Photoshop, is in negotiations to buy Marketo Inc, a privately held cloud-based marketing software company, according to people familiar with the matter. The deal would boost Adobe’s cloud-based software offerings as it takes on larger peers Microsoft Corp (MSFT.O) and Oracle Corp (ORCL.N). Marketo offers business-to-business […]

Moscow -Two Russians accused of a nerve agent attack in the UK have admitted they visited the city where the assault took place, but say the purpose of their brief trip was to visit its historic cathedral, and not to poison a former double agent who happened to live there. When the men identified as […]

A trio of technology companies including SoftBank, Uber’s biggest shareholder, has trialed a global payment service using a blockchain platform. Synchronoss Technologies, Inc., an IoT and messaging provider, has teamed with Japan-based telecom carrier SoftBank Corp. and blockchain technology provider TBCASoft Inc. on a cross-carrier payment service (CCPS) that will use TBCASoft’s blockchain platform and the Rich Communication Services (RCS) […]

Legalize It, a new documentary about medical marijuana, makes no secret about its position on the plant. The film begins with the stark question: Would you break the law to save a life? The documentary, by the producers of (Shark Tank-styled) The Marijuana Show on Amazon Prime, then answers that question with a cavalcade of heartbreaking stories that make a compelling […]

Even as you cling like bumper lice to the driver ahead of you, you steer slightly to the left hoping to see more than three vehicles ahead, because this can’t last forever, right? Your heart deflates at the top of each rise when you see nothing but metal and glass where pavement should be. Typically, […]