NEW YORK (Reuters) – U.S. President Donald Trump’s high-profile ouster of Secretary of State Rex Tillerson sent the U.S. dollar down slightly on Tuesday, with crude oil falling after an initial jump. Trump gave Tillerson the boot on Tuesday after a series of public rifts over policy on North Korea, Russia and Iran, and replaced […]

Netflix stock soars As if Netflix stock wasn’t already rising rapidly enough since it reported better-than-expected fourth-quarter resultsOpens a New Window., the stock has been on a tear this week, rising about 10%. This puts Netflix stock up 136% in the past 12 months and 72% year to date. The run-up comes on the heels of […]

Indian Rupee showed much resilience and managed to stand on a strong foot against the dollar despite a massive sell-off in local bourses Reversing its two-straight weeks of downtrend, the rupee ended virtually stable at 65.17 against the US dollar in a highly volatile trade even as uncertainty over U.S. President Donald Trump’s proposed tariffs dominated […]

Two of Tesla Inc.’s largest shareholders are supporting a plan to award Elon Musk a compensation package valued at $2.6 billion, a show of confidence in the electric-car maker’s bid to keep its visionary CEO around for the long haul. Baillie Gifford & Co. and T. Rowe Price Group Inc., which combined own about 14 percent of Tesla […]

Online marketing has changed a lot over the last few years. The paradigm has shifted, and what worked for you last year won’t work for you this year. What got you to this point won’t get you to where you want to be, and your job as an entrepreneur is to keep up with this change. Related: 4 […]

Calculating attribution is hard. The above makes it sound like marketing attribution is a relatively straight forward thing to calculate. It could be if the customer only visited one channel, but what happens when they concurrently visit multiple channels? The calculation becomes much harder. Let’s say a customer receives a catalog in the mail, goes to […]

It’s no secret that a person who talks endlessly about themselves is a bore. For years, businesses have been guilty of this “look at me” approach when it comes to positioning and messaging. Mission statements, inward value manifestos and the overuse of self-serving superlatives result in a dead end of unfocused and uninspiring brand messaging. […]

It’s testament to how rough stocks had it in February that the last two days, a stretch that would’ve qualified as the worst selloff in all of 2017, barely shows up in a monthly graph. Not that it wasn’t painful. The S&P 500 Index slid 2.4 percent over Tuesday and Wednesday to cap the biggest […]

Following Mark Zuckerberg’s personal post on Facebook’s recent newsfeed changes, the social network’s share price fell as much as 6.1 percent. With Facebook’s key advertising space for brands reverting back to its original purpose (actual, personal news from friends and family), the brand marketers who have relied on in-feed advertising to drive traffic and revenue […]

As the barriers to opening a business fall, competition increases. We see evidence of this trend every day in new articles worrying over everything from the competitive threat posed by Chinese companies, to the need to invest in culture to maintain competitive advantage. Related: 15 Free Online Learning Sites Every Entrepreneur Should Visit We even […]