Tag: digital advertising

  • How to save money and time on large format displays

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    By Milenna Miller Fast, cheap, good… pick any two. This concept is generally presented as a Venn diagram of overlapping circles where any two categories can be combined, but never all three. If you want fast and cheap, you can’t have good.  If you want good and cheap, you can’t have fast. It’s also referred […]

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  • The Rise of Digital Signage at Fast Food Joints

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    By Alex Mardikian Food service operators are shifting to digital signage solutions. Static menu boards are becoming a thing of the past. These state-of-the-art digital displays offer many advantages – great aesthetics, easy reading, easy content management, and connectivity with the web. The ability to easily update menus is a great cost-saver and motivator for […]

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  • 3 ways airports fly high with digital signage

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    By Patrick Hall Through embracing digital technologies, airports have been actively exploring the tools to further shape the delivery of their overall customer experience. With customer experience remaining the primary focus, airports are capitalizing on the opportunities to provide efficient messaging, real time information, personalised services and self-service. Airports are keen to discover what’s next, as […]

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  • Are You Aware of these Benefits of Interactive Digital Kiosks?

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    By Alex Mardikian Interactive kiosks are proliferating at a rate faster than that exhibited by mobile phones. Retail businesses are adopting digital interactive kiosks because the technology enables easy shopping, lets you gather valuable data, and offers many other businesses. Research shows that retailers are eager to install interactive kiosks on their premises. If your […]

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  • DOOH and Biometrics – Taking Personalized Services to the Next Level

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    By Alex Mardikian Biometrics technology, once in the realm of science fiction, is a commonplace technology today. Fingerprint, face, and retina scanners are used for granting access to smartphones, bank lockers, homes, etc. Today, we can use biometric information to identify an individual, check for past behavioral information, and supply relevant messages. The combining of […]

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