Seriously, can’t we all just get along? I mean, with all the tech and communication tools available today, isn’t it time sales and marketing teams got aligned once and for all. Now, there are a lot of great organizational ideas on how to align sales and marketing teams. For example, combine the teams into a […]

Here are five seemingly-simple but highly effective job hunting techniques that will inch you closer to your dream job. Available research shows that more than half of people who are currently employed are considering getting a new job. Furthermore, more than half of people currently employed feel that they have just a job and not a career. Whether […]

Need to boost your marketing? Go mobile. The marketing industry isn’t the same as it was 10 years ago. And much of that is thanks to the rise of smartphones. Today’s marketing initiatives go far beyond print ads and desktop computers, and it’s more important than ever to have a mobile marketing campaign in place for your […]

I say no to almost all of the pitches that come my way, but the few “yeses” really stand out. Whenever its possible, I tell first-time entrepreneurs to bootstrap their own business ideas. If you want to be an entrepreneur, create something you can sell as soon as possible and start selling. That, or find an existing […]

Chatbots, personalization, international sales and better protection against fraud are all helping you to sell more. Give thanks Recent data released by the U.S. Census Bureau shows impressive growth for the ecommerce industry, with online revenue steadily eating into an additional 1.5 percent of total retail sales every year over the past several years. As retail giants and […]

By Alex Mardikian Investments in print advertising are declining. Newspapers and magazines are establishing digital avatars. The competition from digital media is intense and print media is shriveling from the heat. Digital media offers flexibility and reach that traditional print media and OOH cannot. VODXS is a highly innovative aspect of DOOH and is already […]

An Entrepreneur contributor talks about risk and reward, which don’t always come as a pair. At the beginning of 2017, after briefly hopping on the roller coaster ride of cryptocurrency and initial coin offering (ICO) investments, my business partner Dan Foley and I began to wonder, “Wouldn’t it be cool if we could do this […]

By Brandy Couch Humans are visual creatures. That could probably explain why guestographics have become one of the most effective, viral marketing techniques employed by digital marketers of late. So, what’s a guestographic? Brian Dean of Backlinko defines guestographics as a combination of three powerful digital marketing tactics: infographics, guest posting and link-building. He even calls it one of […]

  By Scott Brown The market for video walls is growing and is expected to grow over the next few years. The demand for DOOH is growing across urban centers of the world, and this is having a beneficial effect on the demand for video walls. Improvements in technology, such as very narrow bezels are […]

Artificial intelligence companies are taking on the health industry with big results for consumers. Here are the pros, cons and potential business opportunities. Try to conceptualize all the medical knowledge in the world. How many books would it fill? How many topics would it cover? How many years would it take to learn in its […]