Digital signage isn’t just for advertisements; it can also supply lifesaving information. One example of this is the FireRescueTV platform, designed specifically for firefighters. Martin Grube, executive producer of FireRescueTV, created the platform to help firefighters train, get information on fires in progress and relax with entertaining content. Digital Signage Today spoke with Grube to learn more […]

Digital currency isn’t just a new way to pay; it’s a new way to play the game of business. To be sure, digital currency markets have had their ups and downs. A recent study by Gallup shows that only 2 percent of investors are currently purchasing Bitcoin or other cryptocurrencies, but one in four is intrigued. With major […]

Whether your social media audience is large or small, how can you be sure it’s authentic? Are your followers real, engaging people or a lot of robots that make your numbers look good? Alissa Carpenter discussed how to gain an authentic audience and keep it that way. She is a millennial workforce expert and consultant, speaker, Forbescontributor […]

Working in the cryptocurrency industry in 2018 is like being the most interesting person at a party: Everyone is curious about you, everyone wants to learn more about what you do and everyone has questions. It’s one of those things that gets people talking. There’s good reason for this. To many outside of the industry, […]

Coupon sites are a rapidly developing concept which is being used by many people all across the world. It’s no wonder that so many people scour these sites to find the absolute best in deals and options. Today, coupons are an integral part of our daily lives. Indeed, we have all already experienced in store a discount […]

There’s no reason to be afraid of new technology, as long as you’re committed to great content and innovative storytelling. A few weeks ago, an old memory popped into my head. Suddenly thrust back into the mid-1980s, I saw myself in my childhood home, unboxing my family’s IBM PC Juniorcomputer. I remember feeling awe-struck by the […]

Investments in innovation take on all shapes and sizes. If you’re Uber, the level of investment is usually undeniably grand whether it’s to the tune of a $500 million collaboration with Toyota to deliver autonomous vehicles by 2021, or $200 million to bring Jump-branded electric scooters to the United States. A company with the sources and long-term management […]

As kiosks and digital signage displays continue to transition from indoor to outdoor, hurdles emerge that need to be addressed before units can be installed without risking the need for a replacement due to insufficient or unreliable performance. A high bright commercial display cannot be used in an outdoor application without first understanding what environment […]

If I had to name one boring business, it would probably be storage. It’s literally the business of collecting dust. How does one stand out in that line of work? Digital-out-of-home, however, boasts the power to make almost anything intriguing. The other day, while driving home, I saw a digital billboard advertising the opening of […]

By Patrick Hall In 1987, a representative of Michael Jackson approached the modest Sycamore Valley ranch house and knocked on the door. The owner of the ranch was shocked by the visitor’s message. He told the homeowner that he represented someone who wanted to purchase the ranch at a substantial premium over its current fair market […]